What is it about?

The article shows how three popular magazines, the Greek Playboy edition and two local titles, Click and Status, dealt with gender and sexuality in the late 1980s, a period when Greek media became more western-European.

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Why is it important?

Until recently these titles were treated one-dimensionally as simply promoting patriarchy. I argue that they also offered a terrain where issues about sex (e.g. AIDS, homosexuality) were discussed from an informative and often productive viewpoint.

Perspectives

I enjoyed writing this article as it is based on my MA dissertation, my first academic work. I believe that it contributes to deconstructing the complexities of media products and more particularly the view that ‘lifestyle’ in Greece meant only machismo and patriarchy.

Panagiotis Zestanakis
University of Crete

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This page is a summary of: Gender and sexuality in three late-1980s Greek lifestyle magazines: Playboy, Status and Click, Journal of Greek Media & Culture, April 2017, Intellect,
DOI: 10.1386/jgmc.3.1.95_1.
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