What is it about?

This article delineates the material relations, routines and sensorial responses inhabited by people in Uganda, Kenya and Rwanda during the first wave of the coronavirus pandemic. It explores how Ugandans, Kenyans and Rwandans responded to COVID-19 messages populated on selected official government Twitter accounts. The nomenclature evoked in the wake of enforcing pandemic restrictive measures is both politically and socially repressive.

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Why is it important?

Our findings show that a civic nationalism was enunciated in the hinterland as the pandemic forced walls--both literal and metaphorical--to go up. It is important to understand the hows and whys behind this outcome.

Perspectives

The nomenclature evoked in the wake of enforcing pandemic restrictive measures was both politically and socially repressive. Again, we try to get to the bottom of this by understanding the hows and whys.

Robert Madoi Nasaba
Makerere University

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This page is a summary of: Is we they? A cross-cultural study of responses to COVID-19 updates in Uganda, Kenya and Rwanda, Journal of African Media Studies, September 2021, Intellect,
DOI: 10.1386/jams_00053_1.
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