What is it about?
This study surveyed Filipino journalists if they are open to using political memes in news work. Variables such as news values, participatory culture, public opinion, disinformation and credibility may be relevant in journalists' decisions to use memes in journalistic work
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Why is it important?
Journalism and journalists remain uncertain in using memes as part of news work. This study may stimulate some discussion in other parts of the world.
Perspectives
Memes as valid journalistic products? Co-authoring this paper with young people made us stir such debate.
Mr. Jeremaiah Opiniano
University of Santo Tomas
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This page is a summary of: A survey on the determinants to using political memes as a journalistic tool by Filipino journalists, Journal of Applied Journalism & Media Studies, April 2023, Intellect,
DOI: 10.1386/ajms_00106_1.
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