What is it about?

New Drugs Development, Indian Pharmaceutical Industry, Exports

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Why is it important?

Why super generics are more profitable than pure generics.

Perspectives

This paper provides insight to the development strategy for super generics and for incremental innovation. Also, it provides examples from the pharmaceutical industry which acts as inspiration to R&D managers, project managers and business development professionals for financially viable research ideas.

Dr Feroz Khan Suri
National Institute of Technology Bhopal

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This page is a summary of: Super Generics—First Step of Indian Pharmaceutical Industry in the Innovative Space in US Market, Journal of Health Management, March 2016, SAGE Publications,
DOI: 10.1177/0972063415625566.
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Contributors

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