What is it about?
Thai female flight attendants' bodies are shaped and standardised by corporate mandate, training and management; they become model of Thai female beauty. Workers are expected to comply with these mandates and some go to great lengths to comply.
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Why is it important?
this work shows flight attendants bodily practices which are outside the realm of the mandates which flight attendants engage in, as they are not entirely complicit with management’s directives. Ultimately, body politics of Thai female flight attendants is at the nexus of corporate image, national ideology, and notions of gendered labour.
Perspectives
This work is original research and the data is drawn from the experiences of author who worked as flight attendants. Although this work portrays subjective perspective, but it reflects passion, suffering, and other kind of emotion of people.
arratee ayuttacorn
Chiang Mai University
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This page is a summary of: Air crafting, South East Asia Research, December 2016, SAGE Publications,
DOI: 10.1177/0967828x16673941.
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