What is it about?

After millions and millions of dollars spent on employee engagement, most people are left to wonder what the intention is of all this activity. Are employers trying to encourage employees to work more hours? Do they really want them to do 'above and beyond' work and take time away from their core job? The question about intent is rarely discussed. This paper focuses on just that question and uses role theory to help connect the dots between engagement programs, intent and outcomes. Using the models and examples in the article, research can be more focused, and employers can create engagement activities with higher return on investment.

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Why is it important?

It is a critical concept because many employers are wasting money on engagement programs that do not lead to results that are intended.


We hope this paper helps researchers and employers focus their engagement work on the type of actions that help both employees and the employer.

Dr. Theresa M. Welbourne
University of Alabama

Read the Original

This page is a summary of: Engagement Intent: Role Theory Perspectives for Balancing Individual and Firm-Level Engagement Outcomes, Compensation & Benefits Review, January 2020, SAGE Publications,
DOI: 10.1177/0886368719898932.
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