The Great War, military recruitment and the public relations work of the Parliamentary Recruiting Committee, 1914–1915

  • Brendan Maartens
  • Public Relations Inquiry, May 2016, SAGE Publications
  • DOI: 10.1177/2046147x16644004

Great War, Public Relations and Military Recruitment

What is it about?

This article explores the early history of public relations in Britain, using an First World War organisation called the Parliamentary Recruiting Committee as a case study. It considers how that organisation used public relations techniques and strategies to boost enlistment to the New Armies created at the outset of the war.

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http://dx.doi.org/10.1177/2046147x16644004

The following have contributed to this page: DR BRENDAN JOHN MAARTENS