What is it about?

This empirical paper examines the objective effect of serious educational game (SEG) play on the key psychosocial drivers of adolescents' binge drinking intentions using an extended model of the Theory of Reasoned Action (TRA).

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Why is it important?

This paper demonstrates the importance of understanding the objective effect of SEG play on the underlying mechanisms of action for a targeted behaviour (e.g. binge drinking), thereby providing actionable guidance for optimising future game design.


Serious educational games (SEGs) are an exciting and growing area of research within behaviour change, however, further work is needed to validate their efficacy.

Taylor Willmott
Griffith University

Read the Original

This page is a summary of: The Impact of Serious Educational Gameplay on Adolescent Binge Drinking Intentions: A Theoretically Grounded Empirical Examination, Health Education & Behavior, July 2018, SAGE Publications, DOI: 10.1177/1090198118780493.
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