What is it about?

It tells us the gripping story of American Franklin Book Programs in the years after WWII. It shows how publishing books in translation helped the Americans to resist the Soviet propaganda. The article shows this with a focus on the program in Iran. It also challenges the idea that such programs as propaganda.

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Why is it important?

Because the previous studies have either failed to look into the archives or have written off the whole program as propaganda.

Perspectives

I have enjoyed working on the topic and find it highly relevant for the sustained troubles in the Middle East mainly due to American policies.

Esmaeil Haddadian-Moghaddam
Katholieke Universiteit Leuven

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This page is a summary of: The Cultural Cold War and the Circulation of World Literature, Journal of World Literature, January 2016, Brill,
DOI: 10.1163/24056480-00103006.
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