How to Analyse Emojis, gif s, Embedded Images, Videos, and url s: A Bakhtinian Methodological Approach

What is it about?

This article offers a framework for analysing emojis, GIFs, embedded images, videos and links within social networking posts. Adapting the Soviet Russian thinker Mikhail Bakhtin’s dialogism as a methodology, the author applies a genre analysis to gain insights into the intentions of users’ posts. Investigating how the text dances with the visual, the analysis highlights the crucial role visual dialogues play within social networks, necessitating a means to analyse these forms of communication.

Featured Image