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A media analysis of Mars colonization marketing and its religiously inflected visual and verbal rhetoric. A critique of marketing narratives that advocate abandoning earth for Mars.

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This page is a summary of: “F*ck Earth”: Unmasking Mars Colonization Marketing, from Planetary Perceived Obsolescence to Apocalyptic “New Earth” Rhetoric, Journal of Religion Media and Digital Culture, November 2022, De Gruyter,
DOI: 10.1163/21659214-bja10067.
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