What is it about?
This paper discusses how modern entrepreneurial education can be improved using AI and storytelling. The focus is on enhancing the Case Method Teaching (CMT) approach, which uses real-life business scenarios to teach students. The study suggests that AI can create engaging and relevant entrepreneurial narratives based on popular stories that students may already know about, saving time and resources. These AI-generated stories can align with the EntreComp framework, a tool that outlines essential entrepreneurial skills. By using familiar stories, like those from popular movies and books, educators can make lessons more engaging and relatable. The paper also emphasizes the importance of prompt engineering, which involves creating detailed instructions for AI to generate useful and accurate content. Overall, integrating AI in entrepreneurship education can make learning more personalised, efficient, and effective while maintaining ethical standards and academic integrity.
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This page is a summary of: Reflecting on the Competence of Entrepreneurs using EntreComp, ai and Narratives People Know and Love, Innovation and Education, December 2024, De Gruyter,
DOI: 10.1163/25248502-bja00008.
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