What is it about?

This study examines how Zillow’s Zestimate reshapes real estate agents’ work and client relationships. Interviews with 15 agents show that algorithmic valuations challenge professional authority, prompting agents to reinterpret their roles and develop new ways to demonstrate their expertise and value.

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Why is it important?

The study uniquely shows how publicly accessible algorithmic expertise redistributes professional authority and prompts professionals to actively reconstruct their role and value.

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This page is a summary of: Algorithmic Disruptions to Expertise: The Impact of the Home Valuation Tool Zestimate on Real Estate Professionals’ Work, Proceedings of the ACM on Human-Computer Interaction, September 2026, ACM (Association for Computing Machinery),
DOI: 10.1145/3816898.
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