What is it about?

Webcast has the advantages of timeliness, interactivity, and scale of service. By establishing a live broadcast customer service system, businesses can solve the service problems of large-scale users nationwide at extremely low service costs.

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Why is it important?

Modern enterprise customer service systems rely on a large number of manual agents to handle after-sales issues. A customer system is built using the live streaming mode. A single customer anchor can solve a large number of identical customer issues simultaneously, in a timely and efficient manner.

Perspectives

Webcast is a trend and a popular entertainment method for the modern young generation. It has the characteristics of strong interaction and timeliness. Making good use of the customer service system of webcast mode can better serve the younger generation of users.

Ying Yuan

Read the Original

This page is a summary of: Research on Customer Service System Based on Short-Form Video Mode, October 2022, ACM (Association for Computing Machinery),
DOI: 10.1145/3572647.3572657.
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