What is it about?
When the COVID-19 disease turned into a global pandemic, governments announced the need for various medical products that were scarce and at the same time imposed lockdowns and trade restrictions. During this period, rapid new product development of medical products was attempted by many companies worldwide using their existing supply chains. A critical reflection of a new way of new product development and cooperation across firms is discussed in this paper
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Why is it important?
The alliances formed between industries and government for rapid NPD is a new way of cooperation across firms .
Perspectives
While working on designing products to address COVID-19 during lockdown in India, the challenges we faced appeared to be shared by many such teams across the world. We were witnessing social media posts on new product launches by many non-medical product firms during April-May 2020. This instigated to review this trend and the situate the type of alliances firms and governments formed on existing business cooperation models.
Kumari Moothedath Chandran
Indian Institute of Science
Read the Original
This page is a summary of: Global Pandemic and Rapid New Product Development of Medical Products, Digital Government Research and Practice, April 2021, ACM (Association for Computing Machinery),
DOI: 10.1145/3428492.
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