MULTIPLE PREFERENCE TESTS CAN PROVIDE MORE INFORMATION ON CONSUMER PREFERENCES

KRISTINE D. WILKE, CHUN-YEN CHANG COCHRANE, EDGAR CHAMBERS
  • Journal of Sensory Studies, December 2006, Wiley
  • DOI: 10.1111/j.1745-459x.2006.00086.x

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http://dx.doi.org/10.1111/j.1745-459x.2006.00086.x

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