Innovation Aesthetics: The Relationship between Category Cues, Categorization Certainty, and Newness Perceptions

  • Aesthetics, Categorization, and Newness Perceptions
  • Miranda R. Goode, Darren W. Dahl, C. Page Moreau
  • Journal of Product Innovation Management, October 2012, Wiley
  • DOI: 10.1111/j.1540-5885.2012.00995.x

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