A Model of Consumer Propensity for Multipurpose Shopping

  • Avijit Ghosh, Sara McLafferty
  • Geographical Analysis, September 2010, Wiley
  • DOI: 10.1111/j.1538-4632.1984.tb00812.x

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http://dx.doi.org/10.1111/j.1538-4632.1984.tb00812.x

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