What is it about?
Innovativeness (capability to innovate continuously) is a strong asset for companies dealing in the technology industry. My work is related to a study performed with a large number of industries in Brazil containing suggestions to private and public company managers about how innovativeness influences the competitiveness of organizations in this country.
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Why is it important?
This study shows that competitive advantage is crucial for companies playing in the technology industry. If a manager is able to understand and explore how factors like organizational learning, predisposition for innovation, and innovation diffusivity are influential in a company's capability to innovate continuously (innovativeness) then his organization will benefit from these factors.
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This page is a summary of: Relationship between innovativeness and competitiveness in networked organizations: A perspective from the electric and electronic industry in Brazil, Creativity and Innovation Management, April 2021, Wiley,
DOI: 10.1111/caim.12433.
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