A conceptual model of mobile commerce acceptance in collectivist cultures

  • Ghassan Alnajjar, Massudi Mahmuddin, Ramayah Thurasamy
  • May 2012, Institute of Electrical & Electronics Engineers (IEEE)
  • DOI: 10.1109/icimtr.2012.6236469

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http://dx.doi.org/10.1109/icimtr.2012.6236469

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