Factors influencing word of mouth behaviour in the restaurant industry

Mohammad Reza Jalilvand, Sirous Salimipour, Mehdi Elyasi, Mehdi Mohammadi
  • Marketing Intelligence & Planning, February 2017, Emerald
  • DOI: 10.1108/mip-02-2016-0024

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http://dx.doi.org/10.1108/mip-02-2016-0024

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