What is it about?
How does the library maket itself via social media? The article shared a successful case.
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Why is it important?
Marketing is a practical area. Good case studies may facilitate more good practices.
Perspectives
Don't miss the story behind the suceesful case! Explore if the story may give you any inspiration.
Ms Lifeng HAN
Tsinghua University Library
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This page is a summary of: Marketing via social media: a case study, Library Hi Tech, September 2013, Emerald,
DOI: 10.1108/lht-12-2012-0141.
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