Moving social marketing beyond personal change to social change

Jeanine P.D. Guidry, Richard D. Waters, Gregory D. Saxton
  • Journal of Social Marketing, September 2014, Emerald
  • DOI: 10.1108/jsocm-02-2014-0014

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

http://dx.doi.org/10.1108/jsocm-02-2014-0014

The following have contributed to this page: Mrs Jeanine D Guidry