Exploring brand masculine patterns: moving beyond monolithic masculinity

  • Salim L. Azar
  • Journal of Product & Brand Management, November 2013, Emerald
  • DOI: 10.1108/jpbm-09-2013-0386

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http://dx.doi.org/10.1108/jpbm-09-2013-0386

The following have contributed to this page: Dr Salim L. Azar