Uniformity in the midst of diversity

Isabella M. Venter, Rénette J. Blignaut, Karen Renaud
  • Journal of Engineering Design and Technology, September 2014, Emerald
  • DOI: 10.1108/jedt-08-2013-0060

What is it about?

Comparing the perceptions and experiences of Senior mobile phone owners in a developing and developed country

Why is it important?

The "gray" market is growing daily and it becomes imperative for us to design with their needs in mind too. This paper shows that the needs are more age-specific than location-specific

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The following have contributed to this page: Dr Karen Renaud

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