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Low commercialization of smallholder farms has been attributed to "unfavorable" context specific factors. We show how their resource constrained context can be leveraged to enhance their market orientation. Catherine Komugisha Tindiwensi Email: ctindiwensi@mubs.ac.ug

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This page is a summary of: Farm management skills, entrepreneurial bricolage and market orientation, Journal of Agribusiness in Developing and Emerging Economies, April 2020, Emerald,
DOI: 10.1108/jadee-08-2019-0111.
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