Consumers' Perception of E-Payment
What is it about?
In view of the promising growth of e‐payment in Malaysia, this study aims to discover the factors influencing perception towards electronic payment (e‐payment) from the Malaysian consumers’ perspective.
Why is it important?
This study has advanced knowledge for it has provided information on the current state of e‐payment acceptance and use, particularly among Malaysians. The significant factors identified are beneficial to the policy maker, banking institutions, online transaction facilities providers, and software developers as they develop strategies directed at increasing e‐payment acceptance and use.
The following have contributed to this page: Dr. Binshan Lin and Miss Wendy Ming-Yen Teoh
In partnership with: