What is it about?
The study investigates to what extent the quality of care (structure and process) affects the equity customers have with them and their influences on recommend and revisit intentions in the healthcare sector.
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This page is a summary of: A mean-end chain (MEC) lens of quality of care on customer equity, recommendations and revisit intention, International Journal of Quality and Service Sciences, February 2025, Emerald,
DOI: 10.1108/ijqss-10-2023-0164.
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