ISM for integrating quality management in manufacturing and service counterparts

What is it about?

Interpretive Structural Modelling was used to develop an interpretive model linking manufacturing and services as the clubbed offering to improve supply chain performance. High-Level managers of automotive organizations were chosen to develop the structural model. Strategies were discussed on how to improve the supply chain performance of automotive organizations by taking manufacturing and services as a clubbed offering.

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Why is it important?

The managerial contributions will help the management of the automotive organizations to form strategies on how to improve the supply chain performance. The theoretical contributions will enable the researchers to enrich the current literature with extensive future research.