Pharmaceutical advertising practitioners' approach to trust and emotion

Jennifer Ball, Michael Mackert
  • International Journal of Pharmaceutical and Healthcare Marketing, August 2013, Emerald
  • DOI: 10.1108/ijphm-04-2013-0021

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http://dx.doi.org/10.1108/ijphm-04-2013-0021

The following have contributed to this page: Jennifer Gerard Ball