What is it about?
The study tries to explain the observation that a large firm size and a good internationalization strategy are the most effective strategic options for enhancing export performance in emerging markets.
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Why is it important?
Our findings was particularly interesting, as it shows that in this particular market, firm size is related positively to internal barriers, firm size and internal barriers are related positively to export performance, and internationalization is related negatively to export performance.
Perspectives
By exploring variables that contribute to the improvement of export barriers and performance this study adds a perspective to the discussion and knowledge base of the subject. Also results from the study seeks to provide guidelines for export managers trying to improve upon the export performance of their firm in an emerging market.
Mr Nicholas Adu-Gyamfi
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This page is a summary of: Antecedents of export performance: the case of an emerging market, International Journal of Emerging Markets, September 2013, Emerald,
DOI: 10.1108/ijoem-jun-2011-0056.
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