Culinary tourism assets and events: suggesting a strategic planning tool

Marios D. Sotiriadis
  • International Journal of Contemporary Hospitality Management, August 2015, Emerald
  • DOI: 10.1108/ijchm-11-2013-0519

Developing culinary tourism assets

What is it about?

This article is about how to approach the culinary-related assets of a destination and plan them in a strategic way aiming at providing benefices to all stakeholders involved in tourism industry (hosting community, tourism providers and visitors)

Why is it important?

The study is important due to the comprehensive approach and analysis, exploring the topic of culinary tourism from 3 perspectives: planning/development, marketing and tourism experience. It contributes to get the whole picture of this niche tourism market

Perspectives

Professor Marios D. SOTIRIADIS
University of South Africa

It is believed that the only way to achieve the desirable aims and obtain results in this market / industry is to analyse and plan the culinary-related activities, assets and events in an integrated way and in strategic terms; meaning within a long-term plan ans consistency.

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http://dx.doi.org/10.1108/ijchm-11-2013-0519

The following have contributed to this page: Professor Marios D. SOTIRIADIS