Do perceived CSR initiatives enhance customer preference and loyalty in casinos?

  • Matthew Tingchi Liu, Ipkin Anthony Wong, Chu Rongwei, Ting-Hsiang Tseng
  • International Journal of Contemporary Hospitality Management, October 2014, Emerald
  • DOI: 10.1108/ijchm-05-2013-0222

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http://dx.doi.org/10.1108/ijchm-05-2013-0222

The following have contributed to this page: IpKin Anthony Wong