Content analysis and sentiment analysis of pro- and anti-vaccine conversations on YouTube in India: intentions and causes

What is it about?

The study identified several hesitancy factors expressed by YouTube users towards Covid 19 vaccines during the pandemic. The findings suggest that the inclination of Indian commenters toward vaccines and revolving issues changes over time. Sentiment analysis and content analysis are useful in identifying the vaccine hesitancy determinants at a faster level. Indian Council of Medical Research should take efforts to aware the health information professionals in India for factors of vaccine hesitancy. Aware health information professionals can create campaigns to tackle misinformation, creating informative products, and work with communities to build trust in vaccines.

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