What is it about?
Export marketing research usually differentiates firms by size, sector, or export intensity, yet exporters may also differ in organizational form. The article offers a physiology-based exporter typology and a differentiated managerial and policy lens for peripheral export ecosystems.
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This page is a summary of: Exporter species as heuristic forms: a typology of export marketing capabilities in a peripheral region, EuroMed Journal of Business, June 2026, Emerald,
DOI: 10.1108/emjb-03-2026-0172.
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