What is it about?
How to design an entrepreneurship education program. The best way to teach entrepreneurship. I give an example from an MBA program in central Germany.
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Why is it important?
This is a how to guide. It covers the fundamentals of what to consider (who the students are, what to teach, how to teach, how to measure whether anything has been learned...). It also gives specific applications for how an MBA program was created in central Germany.
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This page is a summary of: Application of best practices in university entrepreneurship education, European Journal of Training and Development, April 2014, Emerald,
DOI: 10.1108/ejtd-05-2013-0058.
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