Demonstrate library impact to faculty through infographics

What is it about?

The authors discuss how the use of data visualization to show relatively low engagement with the library by students in a faculty at an Australian university acted as a catalyst to increase communication between the faculty and the library.

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Why is it important?

In recent years, academic institutions have begun to allocate a high priority to student retention and student success. Given their interaction with students, both faculty members and library staff have a role to play in helping their parent institution achieve these goals. However, studies show that academics often do not understand the impact which the library may have on student learning outcomes and retention, for example. The academic library, for its part, has tended to be be good at communicating "outputs" rather than "impact". Therefore, this case study argues that the library needs to adopt a new mindset in which communications with academics should focus on what is relevant to them.

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