Champagne purchasing: the influence of kudos and sentimentality

  • Anne‐Louise Morton, Cheryl Rivers, Stephen Charters, Wendy Spinks
  • Qualitative Market Research An International Journal, March 2013, Emerald
  • DOI: 10.1108/13522751311317567

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http://dx.doi.org/10.1108/13522751311317567

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