Flying High in a Competitive Industry: Cost‐effective Service Excellence at Singapore Airlines20061Loizos Heracleous, Jochen Wirtz, Nitin Pangarkar. Flying High in a Competitive Industry: Cost‐effective Service Excellence at Singapore Airlines. Singapo...

  • Bernd Stauss
  • International Journal of Service Industry Management, May 2006, Emerald
  • DOI: 10.1108/09564230610667131

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http://dx.doi.org/10.1108/09564230610667131

The following have contributed to this page: Jochen Wirtz