Using meaningful coaching for maximum results

  • Tina Mertel
  • Industrial and Commercial Training, June 2010, Emerald
  • DOI: 10.1108/00197851011048537

What is it about?

This paper is for coaches (or those who coach) to consider: how their own values affect the coaching interaction; and how customizing their communication to align with the client's values can create better results. The paper aims to address these issues.

Why is it important?

This paper looks at the impact of values on the coaching process.


Tina Mertel

Values are critical both for the coach's understanding on how they may be biased, as well as for learning which values the client holds. Knowing both will create a more meaningful engagement for the client.

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