What is it about?
The corporate social responsibility (CSR) matters have emerged and attract attention from academia and practitioners in developing world recently. In this paper, we prove that CSR practices not only result to social and environmental contributions but also bring market opportunities and drive innovation for its practitioners.
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Why is it important?
This is one of the first studies to explore the interaction between Multinational Subsidiaries (MNSs) undertaking CSR and business opportunities and innovation in the context of a developing country – Vietnam.
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This page is a summary of: Corporate social responsibility in Vietnam: opportunities and innovation experienced by multinational corporation subsidiaries, Social Responsibility Journal, August 2019, Emerald, DOI: 10.1108/srj-02-2019-0082.
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