Business model innovation in base of the pyramid markets

  • Heiko Gebauer, Caroline Jennings Saul, Mirella Haldimann
  • Journal of Business Strategy, July 2017, Emerald
  • DOI: 10.1108/jbs-05-2016-0051

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http://dx.doi.org/10.1108/jbs-05-2016-0051

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