Exploiting big data for customer and retailer benefits

  • A study of emerging mobile checkout scenarios
  • John A Aloysius, Hartmut Hoehle, Viswanath Venkatesh
  • International Journal of Operations & Production Management, April 2016, Emerald
  • DOI: 10.1108/ijopm-03-2015-0147

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The following have contributed to this page: Viswanath Venkatesh