Embrace change effectively to achieve organizational excellence and effectivenessM.S. Rao
- Industrial and Commercial Training, April 2015, Emerald
- DOI: 10.1108/ict-10-2014-0065
Embrace change effectively to achieve organizational excellence and effectiveness
What is it about?
The paper outlines the case studies on two turnaround leaders – Alan Mulally and Lou Gerstner. It explains various aspects of organizational change and development. It unveils a blueprint to embrace change effectively.
Why is it important?
It differentiates between change and growth. It justifies the need to effect change swiftly in the present dynamic business environment. It concludes that change is inevitable to achieve organizational excellence and effectiveness.
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