What is it about?
"Consumer Behaviour and Household Food Waste in Greece" delves into the intricate landscape of food waste among Greek households. Through a nationwide survey and unique analysis, the paper uncovers heightened awareness among consumers and identifies four distinct consumer groups, revealing significant differences in behavior and demographics. It highlights the pressing need for targeted campaigns tailored to these consumer segments, advocating for interventions to promote sustainable food practices. This study's innovation lies in its use of non-hierarchical K-means cluster analysis, a novel approach in Greece, offering valuable insights crucial for aligning with global sustainability goals and fostering a more responsible food consumption culture in the country.
Featured Image
Photo by Pablo Merchán Montes on Unsplash
Why is it important?
Understanding and addressing household food waste in Greece is crucial for promoting sustainable consumption practices. By identifying distinct consumer behaviors and demographics related to food waste, this research enables targeted interventions and campaigns. It contributes significantly to global sustainability goals, aligning with initiatives like the United Nations Agenda 2030 and the European Union's "Farm to Fork" strategy. Ultimately, this study aims to mitigate food waste, fostering a more responsible and environmentally friendly approach to food consumption in Greece and beyond.
Perspectives
Read the Original
This page is a summary of: Consumer behaviour and household food waste in Greece, British Food Journal, November 2023, Emerald,
DOI: 10.1108/bfj-02-2023-0141.
You can read the full text:
Contributors
The following have contributed to this page