Consumer liking of white wines: segmentation using self‐reported wine liking and wine knowledge

  • Ellena S. King, Trent E. Johnson, Susan E.P. Bastian, Patricia Osidacz, I. Leigh Francis
  • International Journal of Wine Business Research, March 2012, Emerald
  • DOI: 10.1108/17511061211213774

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http://dx.doi.org/10.1108/17511061211213774

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