The influence of customer perceptions on financial performance in financial services

Chiung‐Ju Liang, Wen‐Hung Wang, Jillian Dawes Farquhar
  • The International Journal of Bank Marketing, February 2009, Emerald
  • DOI: 10.1108/02652320910935616
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http://dx.doi.org/10.1108/02652320910935616

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