Motivation and running ability

What is it about?

We examined motivations of 5K runners using Fishbein and Ajzen’s (2010) theory of reasoned action as a conceptual framework. We assessed whether variances existed in the attitudinal motivations of running 5K races by levels of ability. As featured in RunnersWorld.com: http://www.runnersworld.com/newswire/how-racers-motivations-differ-by-5k-time

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Why is it important?

The results show that altruism, competition, and past participation influenced the attitudes of runners with high ability. Altruism, social affiliation, competition, and health influenced the attitudes of runners with medium ability. Similarly, health, social affiliation, and altruism influenced the attitudes of runners with low ability. The results provide novel insights into the motivations of 5K race runners, thus highlighting ways for race directors to develop 5K events that appeal to participants.