What is it about?

This case study shows how the reference librarians at Murray State University use Pinterest as an added component in reference services. Statistics were collected in an attempt to monitor the number of items shared with the number of people who actively follow each board. This study will help interested reference librarians gain an understanding of how this social media site can be used to promote online resources, both those owned by the institution and those available freely on the internet. It will also serve as an example of how reference librarians can build a reference library within the confines of social media.

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Why is it important?

This article discusses the use of social media from the perspective of an academic library. Unlike other articles on the topic of Pinterest and libraries, it does not focus on showcasing internal programs and resources, but focuses on providing free reference-type resources from outside the library.

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This page is a summary of: A Mightier Pin: Creating a Credible Reference Library on Pinterest at Murray State University, Internet Reference Services Quarterly, July 2013, Taylor & Francis,
DOI: 10.1080/10875301.2013.849319.
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