Understanding the Relationship Between Perceived Quality Cues and Quality Attributes in the Purchase of Meat in Malaysia

Norshamliza Chamhuri, Peter J. Batt
  • Journal of International Food & Agribusiness Marketing, July 2013, Taylor & Francis
  • DOI: 10.1080/08974438.2013.723999

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http://dx.doi.org/10.1080/08974438.2013.723999

The following have contributed to this page: Professor Peter J Batt